For perfumes, try using environmentally friendly packages, fabric packages, gift wrappers, and custom printed designer packages.
Packaging and labels bear the identity of a company or a brand. You will find that every single brand has its own packaging and labeling styles. The same goes for perfume bottles. The right packaging will attract customers, and in return, will bring higher revenue.
A label with clear detail will allow the one to know the product, and the ingredients used to make it. These two points are very important when designing your new perfume bottle to gain the trust of the customer.
Now, let us look at some unique packaging designs you can follow to get the attention of the customers.
Packaging Tips For Your New Perfume Bottles
Well, the packaging mostly depends on the sort of material used. The bottles of perfumes need to be in a secure and tight space, so selecting the packaging material needs some special thought.
And often, perfume bottle labels and packaging can set the perfume apart from the others.
With that being said, here is a list of materials that can be used for packaging.
1. Environment-Friendly Wooden Boxes
If you want to have a sustainable approach to your packaging material, try using wooden boxes. Wooden boxes are sturdy as well, so they can protect the fragile bottle inside. Wood also has a rough surface, thus preventing the bottle inside from shaking, keeping it firm and steady.
Wooden pieces can be used to make a box according to the size of the perfume bottle. You can have different shapes and designs to beautify the boxes even more.
2. Fabric Packaging For A Glamorous Look
Fabric packaging is also very popular among manufacturers who want their perfume to have an elegant look. There are different types of fabric designs like lace, velvet, and net that can be used for packaging.
The bright colors of the fabric will make the packaging appear classic. If you want to give your packaging an even more glamorous look, then try using silk in the design.
3. Unique Gift Wrappings
Perfumes are often given as gifts on a variety of occasions such as birthdays, anniversaries, etc. To commemorate the occasion, a well-designed gift packaging will be an absolute mood lifter for the receiver
The package will not only bear a strong message that you care about the customers, but the customers themselves will be more intrigued by the unique gift wrappings for a special perfume.
4. Custom Printings For Your Personal Design
Custom printing is quite popular these days. Many manufacturers have custom printing tools by which they can design and print their perfume boxes.
These boxes are designed keeping the customer’s requirements in mind. So if you want to have a unique design for your perfume box, try the custom printed ones.
Labeling Tips For The Perfume Bottle
With packaging out of the way, let us look at some tips on how to produce an effective label for the perfume bottle
1. The materials
Although the label might seem like a piece of paper attached to the bottle, it is not so. The label has to be made of high-quality materials so that it can last longer and the writings do not disappear or get smudged.
A few popular materials that are used to create beautiful labels are white, clear, and silver biaxially-oriented Polypropylene or BOPP, Biostones, and squeeze-friendly materials.
2. The Label Must be Water Resilient
No matter which material you will use for the label, you need it to be water-resistant. If the label is not water-resistant, then should the bottle sweat, the label will lose its color, the writings will get smudged.
Water-resistant labels are also long-lasting, so they will stay intact as long as the bottle.
The Tools Required To Make The Perfect Label
There are quite a few tools you can use to create a label for your perfume bottle. Let us look at three of these tools and machines.
1. Wrap Around Labels
Wrap-around label machines are the most commonly used ones and are used for labels in most perfume bottles.
These machines are extremely reliable and labels made using this machine are simple and durable. The best part is they can be used in bottles of any shape or size.
The only downside is that the labels are very simple and do not have any uniqueness in the design.
2. Top And Bottom Labelers
These are statistically the second most popular labeling machines. If the perfume bottle is quite large, then using this labeling method is the best choice.
But even though it is mostly used for larger bottles like a jar, it can be used on medium or average-sized perfume bottles too. The benefit of this machine is producing the labels much faster than a standard wrap-around labeler.
3. Shrink Sleeves
This type of machine is rising in popularity as they enable the manufacturer to make custom-designed labels. If you want to give your perfume bottle an exquisite look, then labels created from this machine are your best choice.
The biggest benefit of this machine is that the product is not plain-looking. Since most perfume bottles are sold in high-end stores, you want to make sure your perfume also looks special.
Perfumes are quite popular in recent times as they are not only a luxury item now, they are slowly becoming essential. So, to encourage more people to buy your perfumes, your products need to have top-quality packaging and labels. Hopefully, with this article, you will be able to come up with the right packaging and labels for your perfume bottle.